STRONG FINANCIAL SERVICES EXPERIENCE
Key client/project work includes ongoing consultancy with UBS Investment Bank including defining the Client Portal Guidelines and taking the lead on 65+ interface and interaction design projects for the Investment Bank. Developing the HSBC Global Online Marketing Guidelines (2001) and a Personal Internet Banking interactive demo. Britannia Building Society online brand and guidelines, Barclays website design work. RBS Advanta online marketing strategy.
A user focused, commercially driven design and user experience approach; Interaction design using user centered design; Online brand development and management; Creating intuitive and relevant brand experiences across multiple platforms
HONORS AND AWARDS
Representing the best of UK Design with UK Minister Ed Vaizey & Sir John Sorrell in a trade mission to South Korea & Taiwan.
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MAKING THE COMPLEX SIMPLE
An outstanding problem solving focus and design insight is channeled into every project. Using a user-centred design approach, understanding and distilling user needs to create a solution both intuitive and relevant.
DEFINING BOLD BRAND EXPERIENCES FOR SERVICES & PRODUCTS
Thoughtful user interface design and interaction that will delight in it’s simplicity. Defining end user experiences that articulate the brand values perfectly.
DELIVERING BEAUTIFUL & FUNCTIONAL APPLICATIONS, SOFTWARE, WEBSITES & BRANDS
Strong design, user experience and project management and requirements definition and delivery experience in the field. Experience with project budgets in excess of £200k.
Specialties & Professional Profile:
Guy Buchan is the Business Partner of CHARISMA for the business consulting service. We work together for our global clients for the projects covering User Experience, User Interface Design, Interaction Design, Web Design, Online Marketing and etc. Guy is currently the Director at Integrate London.